Please use this identifier to cite or link to this item:
https://er.knutd.edu.ua/handle/123456789/14560
Title: | The marketing funnel as an effective way of a business strategy |
Other Titles: | Маркетингова воронка як ефективний шлях бізнес-стратегії |
Authors: | Sapian, Alina Vyshnevska, Maryna |
Keywords: | marketing strategy marketing funnel AIDA model leads CVO process |
Issue Date: | Jun-2019 |
Citation: | Sapian A. The marketing funnel as an effective way of a business strategy / A. Sapian, M. Vyshnevska // ΛΌГOΣ. The art of scientific mind. – 2019. – № 4. – P. 16-18. |
Source: | ΛΌГOΣ. The art of scientific mind ΛΌГOΣ. Мистецтво наукової думки |
Abstract: | The function of marketing strategy, the role of using marketing funnel for increasing the amount of leads and turning them to loyalty buyers, the AIDA model as a main tool of funnels and the CVO process have been determined in the article. |
URI: | https://er.knutd.edu.ua/handle/123456789/14560 |
Faculty: | Інститут права та сучасних технологій |
Department: | Кафедра філології та перекладу |
ISSN: | 2617-7064 2663-4139 |
Appears in Collections: | Наукові публікації (статті) Кафедра філології та перекладу (ФП) |
Files in This Item:
File | Description | Size | Format | |
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Sapian_A_Vyshnevska_M.pdf | 228,45 kB | Adobe PDF | View/Open |
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