Development of visual design for an urban exploration application utilizing the Proust effect

Abstract

The Proust effect mainly reveals the connection between odor and memory. This paper selects Jinan City Park as the main body of odor information research to explore the transformation and formation of the visual structure of smell in the city sensory experience. The research adopts literature research, case analysis, questionnaire survey, visual design -- SmellWalk and other methods to sort out the odor classification in the city, divide the urban odor area, and collect the preferences and suggestions of urban residents on the odor scene. The design of odor map, odor visual transformation device, poster design and cultural and creative design were completed, in order to provide help and suggestions for urban odor landscape design and odor control.